Help a friendly egg in search of its mother in this 360º game with a lesson in social impact developed by the studio.
The project, from its initial briefing, relied on the development of a storytelling that had some form of social impact. Therefore, after creative brainstorms, the concept took shape and the storytelling developed was entirely based on the disruptive idea of unconventional families.
The script is based on a lost egg in search of its mother who, in the grand finale of the interaction, finds an unconventional family that adopts it, thus questioning the traditional family model. The intention was to show in the form of a game that it is love that shapes families and not pre-established structures. But that's already a #spoiler.
Technology is never too much. But of course, when it makes sense. In this application, the main idea was to develop an authorial project that explored the new technology to better understand its use and possible applications. The project was carried out in five weeks and, therefore, it was a real challenge in terms of using and investigating the best platforms for its development in a short period of time. But, everything worked out and after some adjustments and tests with users, the project was finalized. And so OVO was born, the interactive 360º animation application.